Hi there!
I'm an Austrian-born Visual Director passionate about transforming brands through Visual Branding and Editorial Storytelling. Based in Munich, I help international clients find their authentic visual voice through strategic Creative Direction, Photo Production, and narrative-driven campaigns.
From concept to execution, I blend Photography, Motion, and Brand Identity expertise to create compelling visual narratives for brands, magazines, and companies. My work spans Editorial Photography, Art Direction, Visual Content Strategy and back-to-back Photo Production for clients across Europe and beyond.
Experience includes: Condé Nast, photo agencies in Germany and New York City, and international creative marketing teams working on global brands such as BMW and Volkswagen Group.
My journey began at a local radio station in Graz, where I discovered my passion for Editorial Storytelling and pop culture – a driving force that continues to shape every project.
Work →
About →
Please contact me
if you would
like to collaborate
Email:
Instagram:
ena@enaaichinger.com
@enaaichinger
Agkalia Bathrobe Launch Campaign
The bathrobe is styled as a statement piece that moves naturally between private comfort and public expression, blurring the line between loungewear and street chic.
Rather than a linear story, the narrative unfolds through independent visual moments — brief, authentic glimpses into her world that feel candid and lived-in.
The result, I think, is a modern, cool, and understated visual language that reflects effortless confidence and contemporary femininity.
And yes, there were definitely some Big Lebowski images in the moodboard. ;-)
Client:
Creative Direction:
Copy Writer:
Design:
Creative Concept:
Model:
Hair- and Makeup:
Location:
SohrehDesign
Ena Aichinger
Pauline Krätzig
Franziska Goppold
Studio of Creative Danger
Lisa Getman
Yulya Zalessakaya
Paris