Hi there!
I'm an Austrian-born Visual Director passionate about transforming brands through Visual Branding and Editorial Storytelling. Based in Munich, I help international clients find their authentic visual voice through strategic Creative Direction, Photo Production, and narrative-driven campaigns.
From concept to execution, I blend Photography, Motion, and Brand Identity expertise to create compelling visual narratives for brands, magazines, and companies. My work spans Editorial Photography, Art Direction, Visual Content Strategy and back-to-back Photo Production for clients across Europe and beyond.
Experience includes: Condé Nast, photo agencies in Germany and New York City, and international creative marketing teams working on global brands such as BMW and Volkswagen Group.
My journey began at a local radio station in Graz, where I discovered my passion for Editorial Storytelling and pop culture – a driving force that continues to shape every project.
Work →
About →
Please contact me
if you would
like to collaborate
Email:
Instagram:
ena@enaaichinger.com
@enaaichinger
Swarovski x BMW i7
The visuals were produced at the headquarters of Swarovski, in Wattens, Tyrol. We shot in their design-y crystal workshop and architectural jewel, the “Manufaktur” designed by Snøhetta and in the “rougher” production facility where the “sausage is being made” (aka the crystals).
The production itself was not easy but I really quite like how the images turned out. They almost have a sci-fi, outerwordly vibe and transport the company’s message of a new technological era of crystal-making very well.
Publication:
Location:
Text:
Production:
bmw.com
Wattens, Austria
Jelena Pecic
Noelani Dreksler